In this episode I talk about advertising costs in traditional and modern digital channels including TV, Radio, OOH, Google, Facebook, Instagram, Twitter & Podcasts and give you some of the key things you need to consider as you develop your advertising strategy. Keep in mind there are many more channels and Ad types than mentioned my advice is meant to be guidance and not prescriptive for your particular business.
Website: http://www.yolichisholm.com Podcast: http://podcast.yolichisholm.com Facebook: http://www.facebook.com/iamyolichisholm Twitter: http://www.twitter.com/yolichisholm Instagram: http://www.instagram.com/yoli.chisholm
As the Marketer and Speaker - Yoli is available for Keynotes, panel discussions, podcasts, interviews, guest appearances and more on Modern Marketing, Digital Transformation and the impact of technology in marketing performance management.
As the Author - Yoli talks to women, young people and professionals about navigating the corporate world with intention.
As the Advisor - Yoli is interested in Advisory roles for Technology businesses BtoC and BtoB where she can provide guidance on growth and go to market strategies.